Event Planning & ROI

Guidelines for using Participant Type to group users and restrict features in Touchpoint.

Overview of managing the Event Registration Contact for an event, including creation, editing, and display of contact information.

Documentation on configuring and editing the Registration Contact in the Certain platform.

Overview of the Registration Contact in Event Setup, including role definitions, editing, and where contact information appears.

Overview of account structure, sub-accounts, and custom profile questions in the Certain platform.

Overview of how registrations and profiles are created and managed for events in Certain's platform.

Overview of managing profiles and registrations in the Certain platform, including custom profile data, profile management, email messaging, and onlin...

Overview of three methods to create events in Certain: from scratch, copy an existing event, or use a template.

Guide for creating, editing, and managing agenda items in events, including types, inventory, fees, and labels.

Steps to remove a registrant from an event in the Certain Help Center, including mass-action deletion and profile deletion, with cautions on payments.

Instructions to locate and copy an event in Certain's Help Center.

Instructions to delete an event/program from an account/organization in the Certain Help Center.

Instructions to add an event owner in Plan > Event Setup > Details, including the required administrator permissions and contact guidance.

Overview of Session Blocks and step-by-step instructions to create and attach them to email templates in the Certain platform.

Help Center article describing Meeting Requests for Websites, including page content and label customization.

Instructions for modifying details of a single registration in the Certain platform, including the overview, profile, questions, agenda, sessions, fin...

Methods to locate a specific registration in Certain using the Event Dashboard, queries, and reports.

Instructions for assigning roles to events within the Certain platform.

Warning about using Sel? and Web? options for Agenda Item Questions and their impact on agenda items and registrations.

Guide to adding and managing custom questions for event registration in Certain.

Guidance to update full capacity or inventory messages for sessions and agenda items in Certain's Help Center.

Overview of the Registrations to Review report in the Event Dashboard, including Deleted Registrations, Test Registrations, Potential Duplicates, and ...

Instructions for configuring labels and behavior of the Agenda Search section in the forms.

Help article describing how Reports-Only users access and view event reports in Certain.

Guide to creating and managing groups for registration groups in events, including assignment and group details.

Instructions for the Verify/Edit Info page in the attendee form, including labels, section headings, and customization options.

Options to configure Personal Agenda, Agenda, and Agenda Guest List sections for the registration form.

Instructions for managing a registration for an event, including attendee contact information and registration data such as Attendee Type and Status.

The Questions page explains how to create and configure custom questions for registration forms and related areas in Certain.

Overview of agenda categories and agenda-management features in the Certain platform.

Instructions for configuring the Itinerary PDF appearance and content in Certain's Event platform.

The All Registrations By Status report shows complete and incomplete registrations by status with two pie charts and a report table on the Event Dashb...

Instructions to copy an existing registration form on the Certain platform.

Blog covering event planning, management, and related topics.

Overview of Attendee Types and how to set them up in the Certain platform.

Instructions to mark an event as favorite in the Certain Help Center

Overview of managing event flights, including adding flights, flight information fields, and flight inventory within the Travel module.

Documentation on configuring attendee registration forms, their sections, and advanced settings in Certain.

Overview of the Travel Information page in the Certain Travel Module, including Travel Questions, Travel Reservations, and Default Travel Dates config...

Legacy feature to assign custom questions to agenda items for event registrations; includes cautions and best practices.

Help Center article detailing how to manage tags including adding, listing, importing, and exporting tags.

Case study on how Touchpoint boosted attendee engagement and booth activity for a leading medical devices company.

Overview of Certain's on-demand event management solutions including manage, engage, and analyze capabilities.

Overview of Certain's mission to turn events into revenue through AI-powered engagement signals, data orchestration, and enterprise-grade security.

Detailed guidance on configuring Event details including name, code, dates, status, access controls, location, and related data in the Certain platfor...

Details on the upcoming 7.1.7 Add to Calendar changes, including AddEvent integration and account/event level configuration.

Steps to enable and configure the Reviewer Portal in Certain Help Center, including required modules, session layout, and navigation.

FAQ page for managing events in the Certain Help Center, including editing settings, attendee types, agenda, and badges.

Overview of Global Links and Primary Navigation in the Certain Help Center.

One form per event must be designated as its Primary Form. Learn how to designate, switch, and view the primary form and related notes.

Overview of the Event List page shown after login on Certain Platform, including actions, filters, and columns.

Overview and usage details for the Event List in the Certain Platform Help Center.

Instructions for managing Merchandise items within an event's Agenda, including item list operations, custom merchandise types, and groups/classificat...

Overview of managing fees, discounts, taxes, and custom types on the Agenda Fees page in Certain's event platform.

Overview of scheduled agenda items, their types, views, and grouping in the Certain event platform.

Documented fields and workflows for configuring an event in the Certain platform, including event data, webinar, location, roles, and contacts.

The Setup Dashboard is the planner’s home page for configuring event details, attendee types, questions, schedules, reports, forms, emails, and additi...

Documentation on viewing and adding history items for an attendee's registration in Certain.

Instructions for sending email to a registrant from an event using the Email (Attendee) feature in Certain.

Summary report showing completed registrations grouped by attendee type with bar and pie charts and a report table.

Guidance on tracking account usage and billable transactions, with details on events, registrations, imports, and test registrations and how to genera...

Overview of viewing and editing attendee responses to custom registration questions in the Certain Help Center.

FAQ covering common tasks for managing forms in the Certain Help Center.

Guide to creating, listing, and managing promo codes and discounts for event registrations.

Guide to Packages in the Certain Event platform, including creation, configuration, and reporting.

Overview of standard and custom registration statuses for events in the Certain platform.

Instructions for configuring Single Sign-On in Certain's event platform for administrator users.

Explanation of the Agenda (Attendee) page, including navigation, personal agenda, agenda item information, and guest list details.

Instructions to import registration agenda items into existing registrations using the Registrations > Import page.

Documentation for the Event Dashboard, including Setup and Registration Dashboards, navigation, and available actions.

Overview of the Registration Dashboard with sections for completed registrations, status, and review tasks.

Overview of the Role Details feature for managing roles and permissions in Certain.

FAQ for configuring and using forms in the Certain platform.

Overview of AI’s potential in the event industry, including trends, data roles, and privacy implications.

Download this whitepaper to understand how to measure, gain insight, and communicate ROI across a holistic event program with an overarching event int...

Part 1 of the Enterprise Events series explains how events serve as strategic tools to drive growth, foster innovation, and enhance brand value.

In Part 3 of our Enterprise Events series, we take an in-depth look at enterprise events from a C-Suite perspective and answer questions such as: Are ...

Guide on accelerating revenue by leveraging intelligent events to engage customers throughout the buying journey.

Video on demand detailing how Grand Connections scaled events with Certain's platform.

An eBook, Part 2 of the Enterprise Events series, explaining how events serve as a strategic lever in B2B marketing and how to plan, measure, and adap...

Data drives successful B2B event marketing. The Playbook covers tracking event marketing metrics to uncover hidden demand and pipeline.

Event data plays a crucial role in driving business outcomes by empowering marketing professionals to make informed decisions. To make event data trul...

An eBook explaining how AI and event intelligence turn attendees into advocates and help measure event impact.

Certain’s Stripe integration provides a fast, familiar payment method for registration, paid sessions, and add-ons, backed by Stripe’s secure global i...

Samantha Smith Productions transforms clients' vision and information into meaningful content that creates memorable experiences and engages the audie...

Partner page describing metroConnections as a single source for creating and managing the entire event experience.

A-Plus Meetings & Incentives is a large, certified woman-owned meeting company serving Fortune 500 corporations with high-touch meetings and strategic...

An ecosystem of valued partners with proven solutions to help you add value to your events programs.

Overview of Certain's Partner Program and partner ecosystem for technology and services partners.

Sales contact form and department contact details for Certain.

Instructions to streamline agenda item entry using Import and Export in the Certain platform, including steps and column tips.

Defines Websites used to convey information and lists default pages for a new website.

Instructions on adding registrations and creating online registration forms for events, with a list of available form sections and their purposes.

Instructions for creating and managing online registration forms within the Certain platform.

Legacy feature article describing how to assign custom questions to agenda items and related cautions.

Overview of multi-event data, consolidation reports, and how to collect custom event data.

Page showing the history of Changes Reports and reports containing full Credit Card Numbers run on data within the current account. The history covers...

Guide to set up and manage Speaker Catalogs in Certain Platform.

Guide to set up and edit a Session Catalog using the Session Catalog Designer in events with Speaker and Session Management.

Instructions to import promo codes from a CSV file into an event using the Promo Code Import Wizard.

Guide to using the Auto-Match Roommates feature, including summary, auto-match, and roommate matching preferences.

Page describing roommate pairs pending approval for event accommodations.

Instructions for managing account-wide Room Types used in Accommodation Blocks.

Help article describing how to set up and manage hotels for an event, including adding hotels, editing details, and aligning with registration forms.

Documentation on configuring report grouping for events, including grouping levels, sort criteria, date grouping, and print options.

Options for display and print settings of event reports in Certain.

Instructions for creating and managing Consolidation Reports across multiple events in the current account.

Post-event tasks to clean up the database and reconcile registrations.

Instructions to go live for an event, including changing status, adjusting form dates, and testing registrations.

Step 7 provides a readiness checklist for online registrations.

Step 4 covers adding options to an event registration form, including agenda items, accommodations, payments, and logic settings.

Guidance for creating marketing elements to promote event registration, including links, websites, and email templates.

Guidance for entering basic event details in Step 2, including title, unique code, location, contacts, options, and statuses.

Step 1 of the Build and Manage an Event guide focusing on planning the event building project in the Certain platform.

Overview of the Travel Module, its data collection capabilities, and activation steps for Travel Requests, Travel Reservations, and Travel Packages.

Room Sharing and Roommate Matching (RSRM) enables tracking of two attendees sharing the same hotel room during the event, with configuration options u...

Instructions to activate waitlists for full agenda items within each agenda section of a form.

Instructions for searching for Websites across events and accounts in the Certain Help Center.

Guide to using the Search feature across Registrations, Profiles, Events, Forms, and Websites.

Instructions for reviewers using the Event List in Certain, including access, sorting, and event column details.

Learn how to manage group custom fields to store extra information for each event group, including how to add, edit, and delete fields (up to ten per ...

A report listing all qualified sessions and their speakers, including session name, code, status, and speaker names. Export to Excel is available when...

A detailed list of all event sessions with fields and an Excel export option; available when the Speaker and Session Management module is enabled.

Release notes for the Fall 2025 Release #3 (8.3.39) covering enhancements, Stripe integration, and bug fixes.

Release notes for the 2025 Fall Release #2 (8.3.38) of the Certain platform.

Release notes for the 2025 Summer Release #6 (8.3.36), detailing fixes across agenda items, asset uploads, badges, display rules, event copy, registra...

Release notes for 2025 Summer Release #2 (8.3.32) covering bug fixes for Custom Statuses, Email encoding, Event Dashboard, Registrant Details, Promo C...

Release notes for Spring 2025 Release #5 (8.3.28), including enhancements to Registration Administration and several bug fixes across agenda items, St...

Release notes for the 2025 Spring Release #4 (8.3.27), including fixes for session names with special characters, agenda items, and display fields.

Release notes for the 2025 Winter Release #5 (8.3.23), detailing enhancements, fixes, and improvements.

A form to request a Touchpoint Ignite Demo for driving revenue from events.

An interactive tour showcasing the Certain solution and its key benefits.

Get all the information you need about the intelligent Event Management Solution from Certain, including whitepapers, guides, infographics, and webina...

Certain Signal orchestrates event data flows to turn interactions into real-time buyer signals, fueling marketing and sales.

Explore key benefits and features of Touchpoint Ignite through an interactive tour.

A guided tour of the Certain Event Platform highlighting its core capabilities and benefits.

A tour showcasing the key benefits of Event Advisor with a full-screen frame and a Contact Us CTA.

Video On Demand resource showing how to turn engagement signals into pipeline using Certain's event management solutions.

The Ultimate AI Tech Stack for Event ROI page with resources and CTAs for events management

Guide explaining the value of a mobile event app and a cheat sheet of reasons for building a business case.

From conceptualizing and strategizing your event to managing budgets, engaging attendees, and measuring impact, the Ultimate Guide to Event Success wi...

An in-depth guide on using buying signals to optimize event marketing and drive outcomes.

Infographic outlining ten key features to consider in event management software.

Tips and best practices for developing and executing your mobile strategy before, during, and after the event.

Infographic about using AI prompts to drive registrations, personalize engagement, and deliver event ROI.

Downloadable guide exploring real-time marketing automation, post-digital landscape, and Certain's event management solutions.

Overview of Certain's event personalization at scale and related solutions, including Enterprise Event Management Software, Touchpoint, and Event Inte...

Infographic explaining how to measure event impact across the buyer journey and connect events to business outcomes.

A guide describing how a hybrid event strategy blends in-person and digital event experiences.

Research shows the C-Suite is increasingly involved in day-to-day decision-making, and events strategy buy-in is more important than ever. This guide ...

An ABM-focused guide explaining how account-based marketing integrates with events and outlining Certain's event management solutions.

Webinar transcript exploring how to activate intent data from events using Certain's platform.

An eBook highlighting the roles of AI and EI in buyer engagement and providing strategies for leveraging cutting-edge technologies to connect with eve...

Guide detailing engagement-focused event marketing best practices to maximize ROI.

A guide on account-based marketing (ABM) strategy focusing on aligning sales and marketing and optimizing events for ABM.

A guide on ROI for event marketing and how to analyze event data using Certain's solutions.

Guide on driving, capturing and acting on attendee engagement data for virtual, hybrid, and in-person events.

A playbook of tips and best practices to drive, capture, and act on attendee engagement data and connect events to measurable business results.

A marketer’s cheat sheet to using event data for better lead scoring and nurturing.

Video on demand showcasing Certain's Event Advisor and related event management solutions.

Guide on integrating digital and in-person event strategies to improve business outcomes.

A guide explaining how Artificial Intelligence (AI) is transforming the event industry and outlining AI trends for 2024 and beyond.

Video on demand page highlighting three proven strategies to convert event leads into revenue, with Certain's event management solutions.

An eBook exploring how Artificial Intelligence is transforming event management and the AI trends shaping the industry in 2025 and beyond.

A learning hub offering guides, infographics, videos, webinars, and whitepapers on event marketing and management.

Infographics resources section with multiple infographic articles on event marketing and management.

A hub of guides, infographics, videos, webinars, and whitepapers on event marketing and management.

A collection of event marketing and management resources, featuring video on demand content.

Form to request a demo for Certain products, capturing user name, company, email, and event goals.

Unified reporting and intelligence for events across the Certain platform, enabling end-to-end insights, ROI tracking, and program optimization.

Grand Connection scaled events using Certain’s Smart Event Technology to streamline workflows, engage attendees, and maximize ROI.

Certain's enterprise-grade event management platform orchestrates attendee journeys, AI-powered personalization, and data-driven insights to drive ROI...

Event Intelligence centralizes all event data, provides data-driven recommendations, and visualizes performance to improve attendance, engagement, and...

Pricing plans for Touchpoint Ignite, Certain Pro, and Certain Enterprise, with included peace-of-mind features.

Certain announces Stripe integration as a core payment provider to expand global payments and real-time revenue insights.

Partner page for Zoom in the Certain partner network, describing collaboration capabilities and event-focused messaging.

Partner page describing Registr8, a boutique registration management company offering consultation, online registration, housing management, onsite se...

Hartmann Studios partner page on Certain describes the studio's world-class events and experiential marketing solutions.

EventOPS is an Event Resource Management system designed for scaled event teams, built to streamline requesting, budgeting for, and operating events.

Form to request a demo of Certain Event Advisor with fields for First Name, Last Name, Company, and Work Email.

Form to request a demo of Certain Buying Signals

Recap of a webinar on activating event intent data to convert engagement into revenue using AI-powered signals.

Explores turning event signals into revenue with signal-aware strategies and AI-powered insights.

An article discussing challenges of event data and how AI-powered event intelligence can streamline data orchestration to improve buyer engagement and...

Explains how real-time, context-rich event signals drive multi-team orchestration and revenue growth.

Explains how to evaluate event impact across the full buyer journey and includes downloadable resources from Certain.

An AI-powered overview of event management with Buying Signals, personalized experiences, forecasting, and security.

A three-pillar framework to capture, deliver, and orchestrate event data for real-time revenue intelligence.

An overview of event buying signals and how to turn attendee engagement into revenue.

Analysis of events as a core growth channel for B2B go-to-market in 2026, focusing on signal capture and rapid follow-up.

Seven principles for turning Dreamforce into a revenue engine for events.

Explores how to capture and act on buying signals at events to drive revenue.

How buying signals from event interactions transform marketing leads into actionable revenue.

AI-powered post-event follow-ups automate personalized outreach using real-time attendee behavior to identify high-intent leads and drive post-event e...

Overview of criteria for selecting AI-powered event technology, including transparency, prediction, ROI, conversion, real-time optimization, and ethic...

An article detailing three methods to convert post-event engagement into sales-ready conversations using engagement signals, Agentic AI, and AI-powere...

AI-powered event management software for sales teams to identify high-potential prospects, personalize follow-up, and drive better event outcomes.

Overview of app features for the Certain Touchpoint attendee mobile app.

Guide to creating and applying Event Templates in Touchpoint to reuse colors, layouts, and settings across events.

Instructions for creating image maps and street maps in Touchpoint, including pins, locations, and device views.

Capacity planning in Touchpoint extends the Agenda feature to manage session capacity.

Touchpoint Dashboard Training article with agenda items and related resources.

Overview of Touchpoint's interactive badge game feature, including setup, rules, and promotion.

Instructions for bulk uploading agenda sessions into Touchpoint using a spreadsheet and the Event Dashboard.

Documentation of settings for agenda features including check-ins, filters, and sub-sessions in Touchpoint.

Instructions for Activity Feed settings, home screen panel, scheduling, and moderation in Touchpoint.

Documentation on creating and managing Groups and Terms to filter resources in Touchpoint.

Guide to using the Registration Groups sub-module in Certain, including setup, usage, and reporting.

Guide to applying percentage discounts to event registrations via promo codes or logic-based rules.

Overview of Content Display concepts for event forms, websites, and emails, including Display Fields, Content Blocks, and Display Rules.

Instructions for emailing registrants when cancelling or postponing an event and updating event statuses in Certain.

Two methods to add existing profiles to a new event as registrations: Importing Registrations and Inviting Existing Profiles.

Information about navigating main event components within your account, including the Event List and event-specific tabs: Plan, Promote, Manage, Engag...

Documentation on creating and managing custom registration statuses for attendees.

Configures email notifications for attendee types and agenda items when inventory thresholds are reached.

Instructions to add and manage suppliers for an event in the SMM module of Certain.

Guide describing how On Hold status affects scheduled emails when copying events and how to revert statuses to Queued or remove On Hold emails.

Instructions to change or create a Registrant's password via the Event Dashboard.

Instructions for creating and managing Profiles within the Certain platform, including manually creating Profiles, importing Registrations, inviting o...

Guidance for troubleshooting when changing an event's E-Commerce account in Certain, including currency locking and restoring deleted accounts.

Guide to creating cancellation fees for registrations and agenda items, and processing refunds.

Instructions to enable and configure the event waitlist, including capacity setup, waitlist status, email notifications, and queue management.

Step-by-step guide to auto-assign a Speaker Attendee Type using form logic in the Certain platform.

Guidance on managing attendee waitlisting for Attendee Types in Certain's event platform, including Reg status settings and manual processing.

Instructions to copy Confirmation Emails to CC addresses for event registrations in Certain.

Details on how Certain displays date-time stamps in PST and how event and form times are determined.

The Event Registration Chronicles dashboard helps analyze the pace of registrations across events, with filters and a screenshot-ready view for docume...

Documentation describing the Event Program Analysis dashboard and its Overview and Insights tabs for evaluating multiple events.

Overview of the Single Event View in Event Intelligence, including charts and metrics for single-event analysis.

Key Metrics is a dashboard that provides a high-level view of event performance, including registrations vs goals, ROI, and audience details.

Guide to linking an existing Speaker Profile to an Event Registrant, using a form or direct registration.

Instructions for deleting test registrations and restoring them, including single and mass actions.

Guide to showing content on forms using Inline and Display Logic in the Certain platform.

Instructions for displaying Agenda Item descriptions and labels on a form using a table, including steps to edit Agenda Items and insert a table.

Instructions for issuing and processing partial refunds in the Certain platform

Details about how event fees expire and how to change fee amounts on items and registrations in Certain.

Overview of account structure and sub-accounts in the Certain platform, including setup and usage.

Instructions to delete or delink webinars from events or sessions in the Certain platform.

Guidelines to customize email content for different registrant answers using content blocks and display rules in Certain's event setup.

Instructions for adding speakers to an event via manual entry, import, or existing profiles in the Certain platform.

Guidance on using Display Rules to include Personal Agenda items in an Email Template.

Guide to extracting historic profile, registration, and event data from Certain using custom reports.

Overview of using custom questions to collect event-specific registration data in Certain.

Warning against using Sel? and Web? options for Agenda Item Questions and how these options can remove agenda items from registrations.

A slide deck guiding AI-assisted prompting to drive event ROI through KPI-aligned prompts and content guidance.

A guide exploring how AI transforms event management in 2025, detailing agentic AI, event intelligence, practical applications, and nine trend traject...

An eBook guiding marketers on transforming event attendees into long-term brand advocates through AI and event intelligence.

A playbook outlining how event engagement data connects events to measurable business results through planning, pre-event, during-event, and post-even...

A marketing eBook examining the ROI of enterprise in-person events post-Covid, with data-driven guidance on event management and intelligence.

An enterprise-focused overview of how events drive lead generation, engagement, and brand growth in B2B marketing.

A marketing brochure describing how Event Automation helps marketers manage events, capture attendee insights, engage attendees, and optimize event ma...

A structured guide outlining data-driven strategies for event planning, budgeting, data orchestration, and technology selection.

A practical guide to mobile-driven B2B event marketing, covering pre-, during-, and post-event strategies and tactics.

Best practices for leveraging event data to personalize engagement and drive measurable outcomes for marketers and sales teams.

A concise guide explaining the value of mobile event apps for attendee insights and ROI, including a Top Ten list of benefits.

A guide on using event data to enrich attendee insights and drive lead nurturing.

Infographic exploring ROI in event marketing and how to prove and improve it through integrated event management and marketing automation.

Marketing executives can use Certain to drive ROI from events through attendee data, personalization, and insights.

Unifies virtual and in-person audiences with a consistent, engaging hybrid event experience using engagement tools, data unification, and scalable tem...

Marketing page describing Certain's event management software for event planners, including All-in-One Platform, templated events, engaging experience...

Training and webinars to accelerate event success on the Certain platform.

Certain’s consulting team provides event management consulting, implementation, and insights to optimize event performance.

Overview of Certain's event management services, including global support, consulting, and training.

On-demand webinar showing how to unlock buyer intent through event data with engagement tools and AI insights.

On-demand webinar about leveraging event intelligence and AI to enhance event experiences and outcomes.

A page that presents the Certain Event Intelligence product tour.

When you're investing a significant portion of your marketing budget in events and your CEO asks, 'What are the results?', do you have the resources a...

Learn how to leverage AI-powered personalization to convert audiences to customers with AI personalization.

Video on demand content describing how to measure the business impact of events using attendee management and analytics.

Overview of how Certain's end-to-end event experience solution can transform cold leads into warm customers.

Infographic with tips for setting up successful sales meetings at events.

Video on demand session with Kent Martin about key considerations for planning and delivering hybrid events.

Learn more about how to promote attendee engagement with a mobile event app using features like discussion threads, Q&A and leaderboards.

On-demand webinar about unlocking buyer intent through event data and advanced engagement tools.

On-demand webinar about unlocking buyer intent through event data and advanced engagement tools.

Power Templates equip event and marketing professionals to easily create events that are versatile and efficient, reducing time and costs.

Tracking key post-event metrics around demand and pipeline creation to showcase how events deliver on business goals.

Infographic about combining data from marketing automation and events to deliver ROI. Includes resources and solutions for event marketers.

Infographic detailing a structured data lifecycle to transform raw event data into actionable insights.

Learn how to tailor attendee engagement to a guest's registration type by ensuring ways for guests to connect and interact, no matter where they join ...

Infographic describing how marketing events are changing and the expanded role of event marketers.

Events give companies a chance to tailor experiences to attendees. These experiences can take prospects and leads through their buying process faster,...

Learn how to harness the power of event data to unlock buyer intent and identify important buying signals in this on-demand webinar.

Overview of Certain's Event Management technology solutions, including Manage Events, Engage Attendees, and Event Intelligence, plus related resources...

Get intelligent insights from your events via centralized data, signals, and recommendations to improve attendance, engagement and revenue across all ...

Overview of Certain's event engagement solutions, including touchpoints and event intelligence, with resources for marketers.

Infographic detailing event automation and Certain's event management technology solutions for marketers and event professionals.

Infographic about delivering business objectives through digital events and related resources.

Webinar on uncovering attendee insights and applying AI to event management.

Find out how Certain Touchpoint can foster great engagement, serve the right content at the right time, and help you gain insight into attendee engage...

Infographic about filtering noise in event data to enable real-time action by sales and marketing teams.

Infographic explaining how to understand audience data from events and how to act using technology.

Video on demand content about AI-powered session recommendations for events.

Announcement that Gather Digital rebrands as Certain Touchpoint and continues to offer a mobile event app.

MarketingProfs discusses how event data and AI can uncover buying signals and boost marketing ROI through real-time event intelligence.

Certain partners with InEvent to unify virtual and in-person event capabilities into a single event technology ecosystem.

Certain announces Touchpoint Stream, a central platform for interactive virtual and hybrid events with live streaming, attendee engagement, and data i...

Certain announces API Fetch, a data integration solution that automates event data synchronization across external systems into Certain's platform.

Certain announces Touchpoint Ignite, an AI-powered event app that turns engagement data into deep audience insights with a conversational interface.

Certain announces a strategic partnership with Capture Technologies to merge onsite event technology with AI-powered event management and intelligence...

Certain launches Session Advisor AI, an AI-powered personalization solution delivering tailored session recommendations at scale for event management.

Partner profile of ON24, a marketing technology leader for live and on-demand digital experiences.

Meetingselect is the global meeting management platform and online venue sourcing platform with an independent database of more than 100,000 conferenc...

InEvent partner page describing the InEvent event management platform and its reach, including trust by Coca-Cola and Amazon, serving virtual and hybr...

Grip is the leading AI-powered event, networking and matchmaking platform that helps event organizers, exhibitors, sponsors and visitors be more succe...

Demandbase is a powerful targeting and personalization platform that identifies target accounts and engages them with relevant content to drive revenu...

Thank you for visiting our booth at IMEX America 2024. Explore resources on Event Intelligence, Event Management, and Event Engagement.

Thanks to visitors at IMEX America 2023. This page highlights resources on Event Intelligence, Event Management, and Event Engagement.

FAQ explaining what event management software is and its capabilities.

Event Intelligence is the insight gained by analyzing events, participants, attendance, engagement, and conversion rates, and can apply to single or m...

Definition of audience, participant, or event engagement at events and how technology enables it across in-person, online, hybrid, and on-demand forma...

FAQ describing who uses event automation software and related solutions from Certain.

FAQ describing what mobile event apps are and their key features.

FAQ about event intelligence software and how it analyzes and optimizes events.

On-demand webinar showing how to unlock buyer intent through event data.

Learn how to scale, engage and drive revenue from events with AI in this engaging webinar.

On-demand webinar explaining how to transform event data into meaningful insights.

In this on-demand webinar, learn how to master the art of transforming audience intent into meaningful customer actions.

An on-demand webinar about Event Intelligence that helps connect the dots to optimize performance and revenue.

Watch an on-demand webinar to unlock a deeper understanding of event attendees, gain actionable insights, and learn how to deliver revenue and results...

On-demand Touchpoint Demo page showing how to engage attendees for in-person, virtual, or hybrid events using Certain's Touchpoint App.

A webinar showcasing AI-powered session matching to help attendees decide among sessions and connections at events.

An on-demand webinar about harnessing event data to unlock buyer intent and identify buying signals.

On-demand webinar demo of Event Intelligence showing data across events and actionable insights.

An on-demand webinar showing how to translate event data into actionable intelligence to drive pipeline and accelerate deals.

On-demand webinars and events for marketers and event planners.

Rockwell Automation enhanced event efficiency and lead quality by centralizing data with Certain's platform, enabling faster follow-up and global cons...

Case study of National Instruments using Certain's event platform to accelerate lead follow-up and reduce support time.

Contact page for Certain featuring a form to collect personal and event information and contact details for support and billing.

Official brand assets including logo lockups, color palette, typography, and product assets for Certain.

Explores how data and personalization shape event marketing in 2019 with insights from industry leaders.

Explains event data orchestration, its importance for B2B marketing, and a structured journey to turn engagement data into actionable buyer signals.

Overview of data-driven marketing and its impact on event ROI, with steps to implement.

Guide to hosting product sessions at events to gather buying signals and drive product strategy.

Overview of using AI to personalize event marketing and convert attendees into customers.

A guided approach to capturing and leveraging event data to engage attendees and maximize ROI using AI-powered insights.

Discussion of data-driven strategies for scalable event personalization using AI, with four pillars: Centralize, Standardize, Visualize, Contextualize...

Blog post explaining why the right team matters as much as the right technology in event management.

Overview of Session Advisor, an AI-powered event personalization tool from Certain, and its benefits for attendees, organizers, and sponsors.

Explains how signal-based solutions enable real-time insights, personalized engagement, and AI-driven lead nurturing to improve event ROI.

A data-driven guide to mastering B2B event strategy using data orchestration, event intelligence, and AI-powered tools.

Blog recap of a webinar on event data and AI, including Touchpoint Ignite and data-driven strategies for ROI.

Explores how AI-powered event technology, led by Touchpoint Ignite, can unlock audience insights and improve event experiences.

Overview of how marketing events can generate revenue and how Certain's platform enables monetization through event data and AI.

Guide on turning attendees into advocates using AI-powered event insights to optimize buyer engagement.

Explores treating live events as adaptive, intelligent ecosystems with signals, analytics, and AI to drive revenue and engagement.

Explores how deep audience insights drive engagement and revenue, introducing Touchpoint Ignite AI-powered insights.

Overview of Agentic AI and its impact on event planning, engagement, and data orchestration.

Three steps to plan event content that drives engagement and business results using data orchestration and tailored content.

Overview of key marketing event trends for 2023, including hybrid/in-person growth, data-driven insights, tailored experiences, omni-channel strategie...

Certain helps run engaging events, personalize attendee experiences, and turn engagement into buying signals to accelerate buyer journeys and deliver ...

A collection of articles about event planning, buying signals, and event intelligence.