Marketing Integration

Guide to configuring Google Analytics integration with Certain to track event pages and forms.

Help Center article describing Meeting Requests for Websites, including page content and label customization.

Instructions for modifying details of a single registration in the Certain platform, including the overview, profile, questions, agenda, sessions, fin...

Overview of the look and feel configuration for event forms, websites, and emails in Certain.

Instructions for selecting registrants and sending an email using a template, including attachments and itinerary options.

Account-level security options for Certain account users, including session timeout, password expiration, and email-related settings.

Information about support hours, urgent assistance, and the helpdesk email for Certain Help Center.

Release notes for Certain platform version 7.1.2, including enhancements and bug fixes.

Details on the upcoming 7.1.7 Add to Calendar changes, including AddEvent integration and account/event level configuration.

Guide to setting up and using Google Analytics in the Certain platform, including website profiles, tracking IDs, and per-page URLs.

Guide detailing essential and non-essential cookies used by the Certain platform, with browser instructions for accessing cookie data.

Instructions for managing account-level content blocks in Certain's Help Center, including creation, editing, and usage across Email Templates, Forms,...

Guide to setting up Google Analytics in Certain, including Website Profile, Tracking IDs, and per-page URL options.

Guide to essential and non-essential cookies in the Certain platform, including identifying cookies across major browsers.

Details for administrators to update account information, including contact details and invoicing notes.

Overview of how Certain creates and shares URLs for online forms and websites and how to deliver them to attendees.

Instructions to send emails from the Certain Platform to a single registrant or a group.

Instructions for composing and sending email messages to individual profile contacts from the Email page.

Overview of editing general settings for the event's Reviewer Portal, including Name, Google Analytics Tracking ID, Web URL, timeout, and date/time di...

Overview of the Event Details Page in the Certain Help Center, including access path and dynamic data fields for event information.

Account Websites lists all account-level websites created for the current account and provides actions to create, edit, preview, and manage favorites.

Step 7 provides a readiness checklist for online registrations.

Guidance for creating marketing elements to promote event registration, including links, websites, and email templates.

Instructions for searching for Websites across events and accounts in the Certain Help Center.

Guide to using the Search feature across Registrations, Profiles, Events, Forms, and Websites.

Release notes for 2025 Summer Release #4 (8.3.34) covering fixes across Agenda Sections, Country List, Email, Registrations, Locations, Session Blocks...

Release notes for 2025 Summer Release #2 (8.3.32) covering bug fixes for Custom Statuses, Email encoding, Event Dashboard, Registrant Details, Promo C...

Infographic outlining ten key features to consider in event management software.

Infographic about using AI prompts to drive registrations, personalize engagement, and deliver event ROI.

Release notes for 2025 Spring Release #3 (8.3.26), detailing bug fixes across accounts, agenda items, emails, forms, itineraries, imports, and the spe...

Overview of Content Display concepts for event forms, websites, and emails, including Display Fields, Content Blocks, and Display Rules.

Instructions for managing event and account assets, including uploading, viewing, resizing, and adding images to event websites.

Guide describing how to modify hyperlink appearance on forms and websites using CSS.

How to convert an email address in an email template into a clickable hyperlink.

Notes on when to select an email template for accepted registrations in Certain's workflow.

Infographic with tips for setting up successful sales meetings at events.

Tracking key post-event metrics around demand and pipeline creation to showcase how events deliver on business goals.

Infographic about combining data from marketing automation and events to deliver ROI. Includes resources and solutions for event marketers.

Infographic detailing a structured data lifecycle to transform raw event data into actionable insights.

Infographic describing how marketing events are changing and the expanded role of event marketers.

Guidance on collecting and using attendee data to personalize engagement and achieve measurable outcomes.

Infographic about delivering business objectives through digital events and related resources.

Infographic about filtering noise in event data to enable real-time action by sales and marketing teams.

Infographic explaining how to understand audience data from events and how to act using technology.

Thanks to visitors at IMEX America 2023. This page highlights resources on Event Intelligence, Event Management, and Event Engagement.