In-person, virtual, or hybrid, Certain runs them all and turns every interaction into measurable pipeline. One platform, one data model, every format.
In-Person Events
Conferences, user summits, field events, and trade shows. Branded check-in, badging, on-site lead scan, and live engagement signals from every booth and session.
Virtual Events
Webinars, product launches, and digital summits. Native streaming integrations, attendee tracking, and engagement scoring across the full session lifecycle.
Hybrid Events
One unified experience across the room and the screen. Synchronized agendas, shared engagement data, and a single source of truth for in-person and remote attendees.
Consistent pipeline, whatever the format.
One Platform, Every Format
Plan, promote, and run in-person, virtual, and hybrid events from a single workspace, no stitched-together tools.
Unified Buying Signals
Every registration, session view, booth visit, and interaction becomes a scored signal in your CRM, regardless of format.
Cross-Format Intelligence
Compare engagement and pipeline across event types so you can invest in the formats that drive real revenue.
Real-time tracking
Badge scan.
Signals captured:
- Booth: Acme Corp +15
- Session: AI Panel +25
- Downloaded whitepaper +10
- Meeting: VP Sales +30
Lead score:
- 92 / 100
- → CRM
Push to sales.