Using Google Analytics to Track Events in Certain

Overview

Certain supports tracking page hits to your registration forms and event websites via a seamless integration to Google Analytics.

The attached PDF, Using Google Analytics in Certain, is your guide to setting up Google Analytics in Certain.

This guide provides instructions to configure your event for Google Analytics.

This guide provides instructions to add a Tracking ID to an Event Website.

This guide provides instructions to add a Tracking ID to an Event Registration Form.

This guide provides instructions to add a Tracking ID to a Certain Mobile Web App.

This guide provides instructions to add a Tracking ID to a Speaker Portal.

Google Analytics is a free service offered by Google that generates detailed statistics about visits to a website.

You can use it to track site activities.

Site activities include page views.

Site activities include pages per visit.

Site activities include average time on site.

Site activities include referring URL.

Site activities include other metrics.

To configure Google Analytics, you obtain a Google Analytics Tracking ID from Google.

You add the Tracking ID to Certain.

Certain uses the Tracking ID in the HTML of all the attendee-facing pages you wish to track in Certain.

google_analytics_in_certain.pdf (600 KB) Download

Steps to configure Google Analytics in Certain

1. Configure your event for Google Analytics.

2. Add a Tracking ID to an Event Website.

3. Add a Tracking ID to an Event Registration Form.

4. Add a Tracking ID to a Certain Mobile Web App.

5. Add a Tracking ID to a Speaker Portal.

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Comments

Nick Shears, 11 years ago: Guide updated for Certain 5.1. (Now includes reference to the new Speaker Event View.)