What is Session Advisor AI?
Session Advisor AI is an advanced, paid for feature within the Certain Platform. Session Advisor AI is designed to deliver highly personalized session recommendations.
Session Advisor AI is powered by the industry’s leading AI recommendation engine. Session Advisor AI leverages attendee profiles, stated interests, past event data, and insights from similar attendee behaviors. Session Advisor AI curates the most relevant sessions for each individual.
Session Advisor AI delivers recommendations through an embedded script in the Session Catalog. Session Advisor AI can also include recommendations in email communications. Session Advisor AI ensures attendees receive tailored suggestions wherever attendees engage with event content.
How does Session Advisor AI work?
Session Advisor AI leverages advanced AI algorithms to deliver personalized session recommendations tailored to each attendee’s unique interests and needs. Session Advisor AI works as follows:
- Attendee Profile Analysis: The system evaluates attendee attributes such as organization, job title, industry, registration details, and responses to attendee questions.
- Session Matching: Session Advisor AI compares attendee data against session metadata.
Session Advisor AI matches titles, types, tracks, descriptions, custom fields, and other attributes to identify the most relevant sessions.
- Behavior-Based Recommendations: Session Advisor AI analyzes past attendance and engagement.
Session Advisor AI matches attendees with new sessions like those attendees previously attended, even across past events.
- Interest-Based Popularity: Session Advisor AI considers session popularity among attendees with similar profiles and interests.
Session Advisor AI suggests trending or highly relevant sessions.
- Exploration Options: Attendees can explore similar sessions to discover additional opportunities tailored to their preferences.
This process ensures that each attendee receives recommendations that maximize the event experience while driving higher engagement and satisfaction.
What makes Session Advisor AI unique?
Session Advisor AI stands out as a premium solution due to its precision, flexibility, and attendee-centric approach. Key differentiators include:
- Deep Attendee Understanding: Session Advisor AI goes beyond surface-level preferences.
Session Advisor AI analyzes comprehensive attendee profiles, including job title, industry, organization, registration details, and responses to attendee questions.
- Advanced Session Matching: Session Advisor AI uses a dataset that incorporates session titles, types, tracks, descriptions, and custom fields.
Session Advisor AI ensures recommendations align with attendee needs.
- Behavioral Insights Across Events: Session Advisor AI leverages past event data for continuity.
Session Advisor AI recommends sessions like those attendees found valuable previously, even across different events.
- Interest-Based Popularity: Session Advisor AI uses patterns of attendees with similar profiles and interests.
Session Advisor AI helps uncover sessions that resonate with broader peer groups.
- Seamless Multi-Channel Delivery: Recommendations are delivered directly through the Session Catalog via an embedded script.
Recommendations can also be included in email communications.
- Explore Similar Sessions: Attendees can discover additional sessions tailored to their evolving interests.
Session Advisor AI combines advanced AI technology with a deep understanding of event dynamics and attendee behavior.
Who is Session Advisor AI designed for?
Session Advisor AI is designed to serve multiple stakeholders within the event ecosystem:
- Event Organizers: Session Advisor AI helps planners create more engaging and personalized attendee experiences.
Session Advisor AI ensures that every participant matches sessions most relevant to interests and goals.
- Attendees: The platform provides a highly tailored experience.
Session Advisor AI saves time by curating sessions aligned with professional needs, preferences, and past behaviors.
Session Advisor AI maximizes the value of event participation.
- Marketers: Marketers can use Session Advisor AI to deliver personalized recommendations via email and other channels.
Session Advisor AI boosts attendee engagement and drives session attendance rates.
- Event Technology Teams: Session Advisor AI enables seamless integration into existing Session Catalogs.
Session Advisor AI allows technology teams to offer a premium, AI-driven feature without extensive custom development.
Session Advisor AI enhances engagement and satisfaction for all parties involved for professional conferences, industry expos, and corporate events.
How do I integrate Session Advisor AI into my session catalog(s)?
Integrating Session Advisor AI into session catalog(s) is a simple process handled in collaboration with the services team.
Enable Recommendations
Our services team will enable the session recommendation feature for the event. Our services team will guide the setup process.
Configure the Widget
A script can also be referred to as a website plugin or widget. The script or widget integrates seamlessly into the session catalog.
The widget can display recommendations in either a carousel or grid view. The widget styling matches the look and feel of the catalog. The widget provides a cohesive attendee experience.
Apply Filters and Limits
Filters can exclude specific sessions from being recommended. Filters ensure relevance.
Limits can control the number of recommendations shown per attendee type. Limits can stop displaying recommendations once an attendee has registered for a certain number of sessions.
Customize Display Settings
The widget’s layout and functionality can be tailored to meet event needs. Tailored widget settings ensure recommendations enhance the catalog’s usability and design.
How often are recommendations updated?
Recommendations are batch processed every 24 hours. Batch processing ensures recommendations reflect the latest attendee and session data.
For attendees who access the session catalog shortly after registering, on-demand recommendations are generated within 5 minutes. On-demand recommendations provide a near-real-time personalized experience.
How accurate are the recommendations?
Session Advisor AI delivers highly accurate recommendations by leveraging advanced machine learning algorithms and comprehensive attendee and session data. Accuracy comes from the following:
Data-Driven Insights
Recommendations are informed by deep analysis of attendee profiles, session metadata, and engagement history. The analysis ensures relevance to individual interests and goals.
Continuous Learning
The AI improves over time. Session Advisor AI refines recommendations based on what attendees engage with most.
Precision Matching
Session Advisor AI compares attendees with similar profiles and preferences. Session Advisor AI identifies sessions likely to resonate with specific individuals.
Customizability
Filters and limits configured during setup further ensure recommendations are relevant. Session Advisor AI also aligns recommendations with event goals.
While actual accuracy depends on the quality and completeness of the input data, Session Advisor AI has demonstrated high performance in personalizing recommendations. Personalization results in improved attendee engagement and satisfaction.
How is attendee data protected?
Attendee data protection is a top priority and is outlined in the privacy policy. All Personal Identifiable Information (PII) is anonymized before it is analyzed by Session Advisor AI. Anonymization ensures sensitive data is never exposed during the recommendation process.
For full details on how Certain protects and handle attendee data, refer to privacy policy.
Related articles
- Controlling Which Sessions Display on the Session Catalog
- Adding Sessions - One by One or Via Import
- Catalog - Designing the Registrant Login Session Experience
- Accommodations Guide