The Hybrid Event Strategy Playbook explains how to blend in-person and digital event experiences. Download the ebook today to learn more about how a hybrid event strategy blends the best aspects of in-person and digital event experiences. Hosted events have long been a vital component of most companies’ sales and marketing matrix. The experience of meeting face-to-face with prospects, customers, colleagues and peers offers an opportunity for businesses to build and grow relationships. That opportunity is unparalleled by any other marketing channel. Virtual events offer reach, ease of access, and cost effectiveness. Many businesses are now opting to produce event programs that blend the best aspects of in-person and digital event experiences into a hybrid event strategy. Recent polling shows that 60% of marketers plan to increase spending on hybrid this year.
Explore Certain's Event Management Technology Solutions
Manage Events
Enterprise Event Management Software delivers and manages virtual, hybrid, in-person, and on-demand events anywhere with Certain Platform.
Engage Attendees
Touchpoint stays connected with guests before, during, and after virtual and in-person events with Event Engagement Software.
Analyze Performance
Event Intelligence analyzes and visualizes event data extracted from any source with Event Intelligence Software.
Other Resources for Event Marketers
Event Automation for Data-Driven Marketers & Event Professionals.
Event Engagement Overview.
Why a Mobile Event App? Amazing Insights.
Drive Greater Revenue and Results From Your Events
Drive Greater Revenue and Results From Your Events is a focused section highlighting how events can generate stronger outcomes.
The section uses a prominent banner style to emphasize engagement and outcomes.