What are the main features of touchpoint?
Touchpoint features Certain
Brief answer Certain’s Touchpoint (Touchpoint Ignite / Touchpoint Stream) is a branded mobile/web engagement app that provides AI-driven personalization, live and on‑demand streaming, rich interaction tools, and real‑time signal capture that feeds Event Intelligence and CRM/MA systems.
Main features
- AI personalization
- Session recommendations and tailored agendas using attendee profiles and behavioral signals (Session Advisor / Event Advisor).
- Branded mobile & web apps
- White‑label UI, custom colors/logos, and unified experience across channels.
- Live & on‑demand streaming
- Embedded video streaming (Touchpoint Stream integrates Kaltura) for virtual and hybrid sessions.
- Engagement tools
- Live polling, Q&A, surveys, chat, discussion boards, gamification, activity feeds, and session ratings.
- Networking & meetings
- 1:1 meeting requests, matchmaking / networking suggestions, and exhibitor/sponsor interactions.
- Agenda & maps
- Personalized agenda builder, dynamic alerts/push notifications, and interactive maps.
- Data capture & real‑time signals
- Continuous collection of clicks, session attendance, content views, poll responses and other engagement events; Signal pushes enriched leads to CRM/MA in real time.
- Central content management
- Single place to manage sessions, on‑demand content, and branded interfaces for events.
- Analytics & Event Intelligence integration
- Engagement data funnels into Event Intelligence for intent scoring, pipeline attribution, and reporting.
- Security & enterprise readiness
- Designed for enterprise events (scalability, integrations, compliance expectations).
Sources
- From Attendee to Buyer: Deliver Experiences That Drive Growth
- Certain Launches Touchpoint Stream to Power High Engagement Virtual and Hybrid Events
- The Event Platform That Turns Engagement Into Revenue
- Certain Touchpoint Engagement App
- Certain Launches Touchpoint Ignite: Transforming Events with Deep Audience Insights & Conversational AI
What’s your primary event format right now — virtual, hybrid, or in‑person?