Connect Certain with Your Application Ecosystem

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Keywords: Integrations, APIs, Connectors, SSO, Signal, Event Management, CRM, Marketing Automation

Document ID: products_integrations

Connect Certain with Your Application Ecosystem

Certain is an event operations platform that connects your marketing and sales ecosystem with connected event operations and insights. Certain integrates across your entire enterprise stack. Certain turns event data into actionable intelligence.

Certain provides seamless integrations for a unified event experience. Certain plugs into your CRM, marketing automation, and event platforms to keep data synchronized across systems. This enables personalized engagement and automates marketing workflows for faster follow-up.

Certain Signal drives real-time, cross-platform data flows. These data flows ensure every interaction and buyer signal is captured and acted on.

Top Integrations and Use Cases

Attendee Experience

Integrate with state-of-the-art kiosks, badging and lead capture tools like Capture, Validar, fielddrive, and InEvent to streamline logistics and engagement data.

Facilitate connections with advanced attendee networking solutions like Grip and Braindate.

Webinars & Virtual

Link platforms like Zoom, ON24, and GlobalMeet to deliver seamless attendee experiences during virtual and hybrid events.

Curate virtual, hybrid and in-person engagement data into one event data intelligence solution.

Payments & Budget

Connect with Stripe, PayPal, and other payment solutions to offer broad, localized and secure payment methods and streamline payments for events and activities.

Integrate with budgeting, expenses tracking and financial systems for event budgeting and ROI.

Marketing & CRM

Sync with CRM, CDPs, marketing automation platforms, and member management systems to simplify workflows.

Drive targeted outreach, automate registration, and sync data bi-directionally.

Analytics & BI

Feed event and attendee engagement data into data marts, data warehouses and BI apps like Tableau, Power BI, Snowflake and many others for full-funnel performance insights and data consolidation.

Single Sign-On (SSO)

Leverage single sign-on integration with platforms like Okta, OneLogin, and Azure ADFS to provide attendees with seamless, efficient, and secure access to their entire event experience.

Extend Your Event Ecosystem

Pre-built Connectors

Pre-built connectors offer quick-start integrations with popular platforms such as Salesforce, Eloqua, Marketo, Stripe, PayPal, Zoom, ON24, Validar and more.

These connectors are part of our library of connectors.

Open APIs

Open APIs allow building custom integrations with enterprise-grade REST endpoints.

They enable access to, creation of, and management of events, attendees, logistics and registration data across integrated enterprise applications.

Explore Certain APIs

Explore Certain APIs.

Certain Signal for Advanced Data Orchestration

Certain Signal automates workflows.

It orchestrates advanced data flows.

It activates buyer signals in real time.

Certain Signal provides no-code, secure, scalable event data orchestration.

Expert Support for Custom Integrations

Expert support for custom integrations is available.

Integration specialists provide professional services to develop and maintain tailored solutions.

Integration Made Easy: Fast, Reliable, and Secure

Fast Implementation

Minimize setup time with published APIs and ready-to-use connectors designed for rapid deployment.

Reliable Data Flow

With Certain REST APIs or Certain Signal, ensure consistent, real-time data sync across every system and touchpoint.

Enterprise-Grade Security

Built for global enterprises with compliance requirements including PCI DSS, GDPR, SOC 2.

Certain protects your data with industry-leading security at every level.

Let’s Build Your Connected Event Tech Stack

Featured Resources