Digital Events: Using Certain Signal with ON24

Introduction

Digital Events Overview is a summary of what digital events in Certain are, and the steps to take in setting them up.
This topic is the second of three topics about setting up Digital Events when using ON24 as your webinar provider.
This topic details the setup in Certain Signal and ON24 that are summarized in the overview.

An account with ON24.
Certain Signal and its ON24 sub-module enabled in your Certain account.
Management Tags set up by an Administrator in your Certain account. You will use these tags in your Flows in Signal; see Certain Signal – One-off configuration below.

Take the following steps in ON24 before you can configure Certain Signal. You only need to do this once.
If not already enabled, request directly from ON24 that you have access to all endpoints.
In your ON24 account, go to Analytics > API Dashboard.
Provision a New API Access Token.
Record these three pieces of information from that token, which you’ll use when setting up the Connection in Certain Signal (see Step 2 below):
Client ID
Token Key
Token Secret

As an Administrator, open Certain Signal from Account Settings > Implementation.
Click Connections on the left and add a Connection to ON24 using the Client ID, Token Key and Client Secret from Step 4 above.
Click Data Sources on the left and Add a Data Source: ON24.
Click Outbound Flows on the left.
Click QUICK START. This automates the creation of the following flows (outbound and inbound), which will apply to each digital event or session connected to a webinar.
The QUICK START flow setup includes the following flows (assuming all Flow Types are selected):
Four Outbound Flows from Certain to that ON24 Connection for each event:
Add Registration
Cancel Registration
Add Session Registration
Cancel Session Registration
Two Inbound Flows to Certain from that ON24 Connection:
Update Digital Engagement for Event
Update Digital Engagement for Sessions
List of engagement details captured.
Note: The default mapping(s) will include all the mandatory fields required by ON24 – do not change these. Consult our technical experts for specialized field mappings.

This section applies only if not creating Webinar from within Certain.
You can choose to create the ON24 webinar from within Certain Platform, by selecting that option when Event Setup Detail — the on-page labels may vary. If you select this option, then the instructions in this section do not apply.
If instead you will be connecting the event or session to a webinar you set up in ON24, then follow these steps.

For each digital event or each session in a digital event:

Set up the webinar in ON24:
Registration > Option > Enable Registration
Registration > Security Settings > Registration Capacity
Note the mandatory fields – these should all be included in the mapping(s) used in the relevant Flow(s) in Certain Signal.
Record the Webinar ID:
You'll need the ID when setting up the event or session in Certain: see Setting Up a Digital Event.

Settings applied when you create the webinar from within Certain include Enable Registration = true.
To streamline the creation of ON24 webinars through Certain Platform, the following setting is always applied: Enable Registration = true.

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