Field Day

Field Day combines registration, check-in, badge printing, and data orchestration into one solution for smaller events.

THE REAL PROBLEM

Small events are where intent data gets stuck.

For small events, teams stitch together tools. One tool handles registration. One tool handles check-in. Teams rent gear to print badges. The tools work, but attendee data is disconnected.

Today’s small-event stack

| Item | Description | Connection | |---|---|---| | Registration page | Built in a page tool | No connection | | Check-in list | Kept in a spreadsheet | No connection | | Badge printing | Rented gear on site | No connection | | Salesforce | Attendee data arrives days later, by export. | |

WHY NOW

By the time the data shows up, the moment has passed.

Field Day’s follow-up tools act fast. Event data still arrives days late, by export. Field Day sends every registration and check-in to your CRM and marketing tools as the event happens. Your team follows up the same day, not next week.

1 in 5

Only one in five enterprises has integrated its primary event platform with its wider marketing stack.

Forrester, Q1 2024 State of B2B Events Survey

WHY FIELD DAY

Field Day covers the whole event, from your registration page to the follow-up in your CRM.

Four things set it apart for the events you run most.

Keep the platform you already run

Field Day handles your smaller events on its own, right next to the enterprise platform your company keeps for its big conferences.

Field Day does not replace your platform.

Field Day does not migrate your platform.

Get an event live in under a day

Build a branded registration page and set up check-in yourself the same morning.

Field Day does not require a ticket to a central team.

Field Day does not require services engagement.

Send your event data live to your stack

Every registration and check-in, plus the intent signals you capture, reach your CRM and marketing tools as the event happens.

Your team acts the same day instead of weeks later.

Use the equipment you already have

Check guests in on your team's phones.

Print badges on the venue's printers.

Field Day does not require new hardware to buy or rent.

When the venue WiFi drops, check-in and badge printing keep working.

WHAT YOU GET

Field Day includes three products, a single all-in-one solution.

Express

Express is used to publish a registration page.

Express is published in a morning.

Express builds and publishes your registration page yourself, the same morning.

Express does not require a ticket to a central team.

Express does not require waiting.

Published in a morning.

Greet

Greet is used for check-in and guest greeting.

Greet shows a named attendee experience, including:

Greet uses your phones for check-in.

Greet checks guests in from the phones your team already has.

Greet prints badges on the printers already at the venue.

Greet keeps working if the WiFi drops.

Signal Connect

Signal Connect sends event activity into your GTM stack.

Signal Connect includes a CRM record.

Signal Connect shows:

Signal Connect includes:

Signal Connect sends every registration and check-in into:

Signal Connect sends the event activity as it happens.

PLANS

Field Day plans are based on your event program.

Starter

Starter is for teams running a handful of field events.

Starter price is $4,500.

Starter includes:

Starter includes 5 events · 1,500 attendees.

Pro

Pro is for active field programs across regions.

Pro price is $24,000.

Pro includes Starter features, plus:

Pro includes 30 events · 12,000 attendees.

Pro includes Starter features, plus.

Enterprise

Enterprise is for large teams with security requirements.

Enterprise uses an annual contract.

Enterprise uses custom terms.

Enterprise price is $50,000.

Enterprise includes Pro features, plus:

Enterprise includes 80 events · 36,000 attendees.

PROOF

"The difference between this and how we used to manage on-demand badging is night and day."

AMI, Greet beta customer

Field Day runs on Greet for check-in and badging, the same product AMI used.

Badge printed

THE OFFER

Have a field day, on us.

Qualifying new enterprise customers can run their first event on the full product before paying a dollar.

You run a real event with real guests.

Real records land in your systems.

See it work on your own event, then decide.

QUESTIONS

Good to know.

Q: Does Field Day replace the event platform I already use?

A:

No. Field Day runs next to your existing platform with no migration. Your data flows one way, out to your CRM and marketing tools, and nothing changes on the other side.

Q: What do I need to check people in and print badges?

A:

The phones your team already carries and a supported printer. Field Day works with Zebra, PrintNode, AirPrint, and Mopria, so there's no new hardware to buy from Certain.

Q: Where does my event data go?

A:

To the tools your team already uses: Salesforce, Marketo, HubSpot, Eloqua, Zoom, and ON24, plus webhooks for anything else. It arrives as the event happens.

Q: Is the first event really free?

A:

Qualifying new enterprise customers can run their first event free on the full product, one per organization, up to 300 attendees, for one day. Submit the form and we'll confirm whether your company and event qualify.

Q: How much does Field Day cost?

A:

Starter is $4,500 a year, Pro is $24,000, and Enterprise starts at $50,000.

Have a field day.

See how Field Day works, run a real event, and watch it land in your systems the same day.

Source: https://certain.com/solutions/field-day

Keywords: Field Day, event registration, check-in, badge printing, Salesforce, Marketo