I’m planning corporate conferences and webinars. How does the platform handle attendee segmentation?

Certain can segment attendees by registration data, attendee type, status, and digital engagement, so you can target follow-up by who attended, how they engaged, and which sessions they took part in. Attendee Profile Certain 7.1

For webinars and digital events, engagement data like live vs. on-demand attendance, time watched, questions asked, poll responses, and resource downloads can be pulled into reports and sent to your martech stack through Signal. Certain 7.1