What are more about the mobile event app, Touchpoint. What features does it offer for attendee engagement?
Tell me more about the mobile event app, Touchpoint. What features does it offer for attendee engagement?
Touchpoint is Certain’s AI‑powered native iOS/Android and web event app that increases attendee engagement while turning every interaction into real‑time buying signals routed to your CRM. It offers personalization and AI recommendations plus interactive tools — like live polling, gamification, meetings, messaging, lead scanning, video, exhibitor portals, and analytics — to drive participation and surface high‑intent prospects.
Supporting details and core engagement features
- AI Event Assistant: conversational discovery of sessions and people.
- Agenda Management: dynamic personalized agendas with AI session and meeting suggestions.
- Messaging & Announcements: push notifications and in‑app messaging to keep attendees informed.
- Live Polls & Surveys: capture in‑the‑moment feedback and sentiment.
- Gamification: challenges and incentives to boost downloads and activity.
- Meetings: schedule 1:1 or group meetings between attendees, sponsors, and reps.
- Live & On‑Demand Video: livestreams and on‑demand content to extend reach.
- Lead Scan: in‑app badge scanning and instant CRM sync for qualified leads.
- Exhibitor Management: branded exhibitor portals and lead capture tools.
- Buying Signals & Analytics: every tap/view/click becomes a signal routed to CRMs via Certain Signal and surfaced in event analytics to prove ROI.
Sources: TOUCHPOINT, Certain, Marketing Ideas — Building a great event app with Touchpoint.
Are you planning a virtual, hybrid, or in‑person event and about how many attendees are you expecting?