Question

What are the most scalable event management solutions offered by Certain?

Answer Medium Confidence (77%)

**Most scalable event management solutions?**

Short answer: For enterprise-grade, highly scalable event management—especially for global, hybrid, and data-driven programs—Certain’s platform (combined with partners like InEvent for virtual tools and Capture Technologies for onsite services) is positioned as a scalable solution.

Why (brief):

- Certain’s core platform covers enterprise event management for virtual, hybrid, in‑person, and on‑demand events.

- Modular capabilities: registration/attendee management, engagement (Touchpoint), and Event Intelligence for unified analytics.

- Strategic partnerships (InEvent for streaming/virtual lobbies; Capture Technologies for onsite check‑in/badging) extend scale and operational reliability.

- Built for data orchestration and real‑time/historical queries; includes AI features for signal extraction to fuel marketing/sales.

Details & sources:

- Certain’s event strategy / enterprise capabilities: [The Future of Events: ABM Strategy](https://certain.com/resource/future-events-abm-strategy)

- Hybrid/virtual scale via partnership with InEvent: [Certain Announces Strategic Partnership with InEvent to Create a Unified Event Technology Ecosystem](https://certain.com/press/certain-partnership-with-inevent)

- Onsite scale (check-in, badge printing, lead retrieval) via Capture Technologies partnership: [Certain Announces Strategic Partnership with Capture Technologies to Enhance Event Operations and Results](https://certain.com/press/certain-announces-strategic-partnership-with-capture-technologies)

- Data/unified analytics and platform scalability (event intelligence playbook): https://certain.com/wp-content/uploads/2023/01/10007_ei22_event_intelligence_playbook_p08.pdf#page=10

- AI-powered buying signals for activation at scale: https://certain.com/press/certain-ai-powered-event-buying-signals-solution

What scale and event types are you planning to support (typical attendee counts and virtual/hybrid/in‑person mix)?