What is the best mobile event app for B2B events offered by Certain?
✅ Why Touchpoint is the top choice for B2B events
- Enterprise‑grade scalability – Handles thousands of concurrent users for virtual, hybrid, and in‑person conferences.
- AI‑driven personalization – Session Advisor recommends sessions and content based on each attendee’s role, buying stage, and interaction history.
- Real‑time buyer signals – Every click, meeting request, or poll response is streamed instantly to your CRM/MA (Certain Signal), turning engagement into qualified leads.
- Rich engagement tools – Live chat, Q&A, polls, networking matchmaking, agenda builder, on‑demand video library, and sponsor/exhibitor booths—all in one native iOS/Android app.
- Seamless integrations – Pre‑built connectors for Salesforce, HubSpot, Marketo, Zoom, Teams, and more, so data flows automatically between Touchpoint and your existing stack.
- Robust analytics – Event Intelligence dashboards let you measure attendance, session popularity, lead quality, and ROI in real time.
- Brandable & white‑label – Full branding control (logo, colors, custom URLs) to keep the experience on‑brand for corporate audiences.
- Security & compliance – PCI‑DSS, GDPR, SOC 2, ISO 27001 certifications protect attendee data—a must for B2B enterprises.
1. Pre‑event – Send personalized push invitations, collect firmographic data via smart registration forms, and push agenda suggestions. 2. During‑event – Attendees use Touchpoint to build their schedule, join live streams, network with peers, and meet with sales reps; each interaction is captured as a buyer signal. 3. Post‑event – On‑demand content stays available; analytics show which sessions drove the most pipeline, and exported leads are ready for follow‑up.
Bottom lineFor B2B events that need high attendee engagement, lead generation, and measurable ROI, Certain’s Touchpoint mobile app outperforms generic event apps by combining a full‑featured attendee experience with enterprise‑grade data and integration capabilities. 🚀