Can revenue be attributed to events?

Yes — Certain can connect event engagement all the way to closed-won revenue in your CRM, so you can attribute revenue to events and track pipeline contributed and revenue influenced. Event Intelligence [Drive a High[er] ROI from Every Event](https://certain.com/solutions/marketing-executive)

You can see attribution by event, session, format, region, and audience, with AI-powered reporting to surface what drives the most pipeline. Event Intelligence