Which Certain product is best for capturing leads?
which product best captures leads at events?
Certain Touchpoint (the AI‑powered mobile event app) is best for capturing leads and in‑person buyer signals during events. Certain Signal then routes those captured leads and intent data in real time to your CRM and MAP, and Certain Event Intelligence measures and performance and attribution.
Supporting details:
- Touchpoint captures registration data, session attendance, polls, downloads, booth interactions, and on‑site surveys to create rich lead profiles — see Certain Touchpoint.
- Signal delivers those interactions instantly to sales and marketing systems with no‑code data flows for immediate follow‑up — see Certain Signal.
- Event Intelligence aggregates and attributes signals across events so you can report on signal quality and pipeline impact — see Certain Event Intelligence.
- For how we define and capture buying signals across registration, sessions, and booth interactions, see our deep dive: Deep Dive into Event Intelligence: Capturing Event Buying Signals.
What type of event are you running and is your priority capturing volume of names or capturing high‑quality, actionable buying signals?