Event Planning

Support center form to submit a request to Certain Touchpoint.

Describes how Touchpoint Stream enables hosting interactive virtual and hybrid events and unifies event content and data.

Guidance for bulk uploading content to Touchpoint, including separate spreadsheets, data layout, field mappings, and import steps.

Overview of how Content Display controls the look and feel of Event Forms, Websites, and Emails, including Display Fields, Content Blocks, and Display...

Instructions for emailing registrants when cancelling or postponing an event and updating event statuses in Certain.

Instructions to add existing profiles to a new event by importing registrations or inviting profiles.

The Registration Status tracks the progress of a single Registration; it can be used to qualify Registrants and organize attendees within an Attendee ...

This article explains the Registration Contact in the Certain platform, including who qualifies, how to create or edit a Registration Contact, where c...

Overview of Attendee Types and how to set them up in the Certain platform.

Detailed guidance on configuring Event details including name, code, dates, status, access controls, location, and related data in the Certain platfor...

Instructions to enter and manage Suppliers associated with an Event in the SMM Module within the Certain platform, including adding suppliers and savi...

Guidance for locating and modifying a single Registration in Certain, including searching by status, criteria, or reports and editing fields across Ov...

Troubleshooting steps for changing an event's E-Commerce account in the Certain platform, including currency restrictions and restoring deleted accoun...

Instructions to copy Confirmation Emails to CC recipients by using the cc: field in the event form confirmation settings.

Explanation of how Certain Platform timestamps display in Pacific Standard Time (PST), including Event Setup time zones, Add to Calendar behavior, and...

Instructions for importing registrations into events on the Certain platform, including external files and marketing automation integrations.

Account-level definitions of room types used to configure Accommodation Blocks for events.

On this page you set up the hotels used in your account for events, including hotel list, details, and supplier information.

The Event Registration Chronicles dashboard analyzes the pace of registrations for a series of events and supports post-event analysis and in-process ...

Overview of the Event Program Analysis dashboard in Certain's Event Intelligence, detailing how to review the performance of multiple events, includin...

Guide to using the Performance Dashboard for reviewing a single event's registrations, attendance, and demographics within Event Intelligence.

Key Metrics dashboard provides executives with a high-level view of event performance, including registrations, attendance, engagement, ROI, and relat...

Steps to remove attendees from Certain Platform for events integrated with Touchpoint. Changing registration status triggers removal in Touchpoint by ...

Instructions for displaying Agenda Item descriptions and labels in the Form by using a table, including steps to edit Agenda Items and insert a table ...

Instructions for deleting or overwriting assets stored in an Event or an Account in the Certain platform.

Step-by-step instructions to add a favicon to your Event in the Certain Help Center, including how to upload the favicon, copy its URL, and insert it ...

Step 2 covers filling in basic event details and best practices for titles, unique codes, locations, contacts, options, and attendee management.

Instructions for deleting or delinking webinars from Certain events or sessions, including differences between Delete and Delink, and step-by-step gui...

Instructions to locate and copy an event in Certain's Help Center.

Instructions to add an event owner in Plan > Event Setup > Details, including the required administrator permissions and contact guidance.

Guide for administrators and event builders to create a new event in a Certain platform account.

Guidance on using Display Rules to include Personal Agenda items in an Email Template for events in Certain.

Overview of Session Blocks and step-by-step instructions to create and attach them to email templates in the Certain platform.

Instructions for inviting or registering profiles for an event, including selecting profiles, applying filters, and managing registrations.

This article explains how to view and edit attendee answers to the custom questions on the registration form.

Warning about using Sel? and Web? options for Agenda Item Questions and their impact on agenda items and registrations.

Step 3 covers creating and customizing registration forms for event management, including registrant details, attendee types, questions, verification,...

Overview of the Travel Information page in the Certain Travel Module, including Travel Questions, Travel Reservations, and Default Travel Dates config...

Overview of managing fees, discounts, taxes, and custom types on the Agenda Fees page in Certain's event platform.

Role management in Certain allows creating roles with specific permissions and assigning users to one or more roles. Roles can be inherited from the p...

Guide to configuring account-level content blocks for emails, forms, websites, and event displays in Certain.

Custom Fields for Groups let you store extra information about each group and surface values on the Group Summary Report.

Guidance on creating a new event in Certain: three methods exist—Create from scratch, Copy an existing event, or Use a Template. Includes entering eve...

Deliver engaging and memorable virtual experiences at scale with Certain's event management platform, enabling personalized experiences, branding, and...

Certain's event management platform enables planning, delivering, and repeating in-person events with live support and Event Intelligence.

Overview of Certain's hybrid events platform for unifying virtual and in-person audiences with engagement tools, templates, branding, and insights.

On-demand webinar about gaining deeper insight into audience behaviors, preferences and trends to drive revenue and results from events. Learn how to ...

When you're investing a significant portion of your marketing budget in events and your CEO asks, 'What are the results?', do you have the resources a...

Guide explaining the value of a mobile event app with insights and a download option.

Infographic about event ROI metrics, highlighting that 80% of marketers cite lead generation as the #1 goal of event marketing, while 48% report havin...

Overview of AI’s potential in the event industry, including trends, data roles, and privacy implications.

From conceptualizing and strategizing your event to managing budgets, engaging attendees, and measuring impact, the Ultimate Guide to Event Success wi...

Attendee Management & Certain show you how to transform your event data into meaningful insights.

Video On Demand resource showing how to turn engagement signals into pipeline using Certain's event management solutions.

Infographic describing how Certain’s event experience solution helps convert ice cold event leads into warm customers and outlines Certain’s event man...

Overview of the ultimate AI tech stack for driving event ROI with engagement and analytics capabilities.

Infographic outlining ten key features for evaluating event management software, focusing on data quality and real-time insights.

Infographic and resources for event marketers on using generative AI prompts to drive registrations, personalize engagement, and deliver ROI.

Infographic: Setting Up Your Sales Meetings for Success. Booking face-to-face sales meetings during events is crucial for driving pipeline, so set you...

Video on demand session with Kent Martin covering key considerations for planning and delivering hybrid events.

Download this whitepaper to understand how to measure, gain insight, and communicate ROI across a holistic event program with an overarching event int...

Part 1 of the Enterprise Events series explains how events serve as strategic tools to drive growth, foster innovation, and enhance brand value.

Power Templates enable event templates to streamline and standardize event creation on Certain's platform.

Video On Demand resource showcasing enterprise event management solutions and tools.

Overview of Certain's on-demand event management solutions including manage, engage, and analyze capabilities.

Infographic explaining how to evaluate event impact across the funnel and link event goals to business outcomes.

Infographic describing how to transform raw event data into quality, actionable insights through a structured data lifecycle.

In Part 3 of our Enterprise Events series, we take an in-depth look at enterprise events from a C-Suite perspective and answer questions such as: Are ...

Guide describing how to blend in-person and digital event experiences to form a hybrid event strategy.

Learn how to tailor attendee engagement to their registration type by ensuring ways for guests to connect and interact, no matter where they join from...

Guide on accelerating revenue by leveraging intelligent events to engage customers throughout the buying journey.

Infographic describing how marketing events are changing, from a narrow focus to being strategic across the customer journey.

Video on demand detailing how Grand Connections scaled events with Certain's platform.

A guide describing how account-based marketing (ABM) intersects with event strategy to prioritize target contacts.

Webinar transcript page on activating intent data from events and showcasing Certain's event management solutions.

An eBook, Part 2 of the Enterprise Events series, explaining how events serve as a strategic lever in B2B marketing and how to plan, measure, and adap...

A guide to engagement strategies in event marketing to maximize ROI.

Overview of Certain's Event Management technology solutions for managing, engaging, and analyzing events.

A guide for event marketers detailing ROI, data, and resources for optimizing event intelligence and performance.

Get Intelligent Insights From All Your Events — We help you track and analyze your event data and send signals to improve attendance, engagement and r...

Overview of Certain's event engagement solutions, including Manage Events (Enterprise Event Management Software), Engage Attendees (Touchpoint), and A...

Guide on driving, capturing and acting on attendee engagement data for virtual, hybrid, and in-person events.

Infographic detailing best practices to ensure that your event data strategy supports engagement and delivers measurable outcomes.

Infographic about Certain's event management technology and its components, including Touchpoint and Event Intelligence.

A playbook of tips and best practices to drive, capture, and act on attendee engagement data and connect events to measurable business results.

The 2026 State of Events Value Survey reveals event professionals striving to balance the art of experience with the science of data. The results pain...

Infographic describing how digital events help deliver business objectives and how to implement them.

Guide outlining steps to convert event leads using event data for lead scoring and nurturing.

Touchpoint fosters engagement by delivering the right content at the right time and gathering engagement signals for virtual, in-person, and hybrid ev...

Video on demand resource presenting the Certain Event Advisor Webinar and Demo and overview of event management technology solutions.

Video on Demand content featuring the End Networking Roulette: Let Next Gen AI Do the Matching demonstration and related event management technology s...

An eBook explaining how AI and event intelligence turn attendees into advocates and help measure event impact.

Video on demand resource describing three proven methods to turn event leads into revenue quickly.

Infographics resources section with multiple infographic articles on event marketing and management.

Unified reporting and intelligence for event programs across formats and touchpoints, including Application-Level Reporting and Curated Event Datamart...

Certain offers an enterprise-grade event management platform to orchestrate attendee journeys, AI personalization, and data-driven ROI across branded ...

Gain a 360-degree view of buying signals and performance insights for all events.

MarketingProfs highlights how Certain's Event Intelligence and AI drive ROI by uncovering buying signals, personalizing experiences, and turning event...

Certain announces a strategic partnership with InEvent to create a unified event technology ecosystem, blending live streaming, hybrid event tools, an...

Certain announces a strategic partnership with Capture Technologies to enhance on-site event operations and insights by combining onsite technology wi...

Certain announces its AI-powered event buying signals solution to transform event interactions into actionable buying signals, enabling marketers to c...

InEvent is a global leader in event management offering innovative solutions for virtual and hybrid events. The partner page highlights InEvent's plat...

Thank you for visiting Certain at IMEX America 2024. Explore resources on Event Intelligence, Event Management, and Event Engagement.

Thank you for visiting our IMEX America 2023 booth. We offer resources on Event Intelligence, Event Management, and Touchpoint to help you drive atten...

FAQ explaining what hybrid event management software is and how it supports in-person and virtual participants.

Event management software helps organizations manage in-person, online, hybrid, and on-demand events.

Event intelligence overview

Definition of audience, participant, or event engagement at events and how technology enables it across in-person, online, hybrid, and on-demand forma...

FAQ explaining what a hybrid event is and how it works.

FAQ explaining who uses event automation software, including the Marketing Team, the Events Team, and corporate event management companies.

FAQ explaining how event participants can be tracked across spreadsheets, marketing automation, CRM, and Certain Platform.

FAQ describing what mobile event apps are and their key features.

Learn how to scale, engage and drive revenue from events with AI in this engaging webinar.

On-demand session about Event Intelligence, an innovative tool that helps connect the dots so that marketers can optimize performance and build revenu...

Whether your next event will be in-person, virtual, or hybrid, getting your attendees involved is key to making it a success. Connect with attendees o...

Follow along as our Event Intelligence expert walks through a demo of the latest product updates and enhancements. See how easy it is to tap into data...

Learn and grow with Certain’s world-class events, past and present.

Rockwell Automation adopted Certain Platform and Touchpoint to centralize event management, improving efficiency, lead quality, and global scale for i...

Explains how event data orchestration connects event engagement to sales and marketing to accelerate the buyer journey and maximize ROI.

Explains data-driven marketing, its impact on event ROI, and steps to implement for events, including targeted emails, personalization, scheduling, an...

Explores turning event signals into revenue with signal-aware strategies and AI-powered insights.

Overview of how AI-powered event data platforms streamline data, insights, and decision-making to improve event outcomes.

A guide to building an engagement data strategy and transforming event data into actionable insights using AI-powered event management software.

AI-powered Session Advisor provides personalized event experiences and insights to attendees, sponsors, and organizers.

Explains how real-time event data enables immediate action by revenue teams and the risks of delayed data.

Explains how real-time, context-rich event signals drive multi-team orchestration and revenue growth.

Overview of signal-based strategies to drive pipeline and revenue by leveraging event buying signals, Martech integrations, and AI-powered personaliza...

Mastering B2B event strategy using data orchestration, AI, and event intelligence to optimize attendee engagement and ROI.

A blog recap of a webinar on leveraging event data and AI to drive business results, including data collection strategies and Touchpoint Ignite.

A blog post exploring how AI-powered event management transforms engagement, intelligence, and strategy while emphasizing security.

How to capture and activate event buying signals to drive revenue from events.

Explores how AI-powered event apps and event intelligence help marketers turn attendees into advocates by analyzing engagement and delivering personal...

A three-pillar framework to capture, deliver, and orchestrate event data for real-time revenue intelligence.

Explores treating events as adaptive, intelligent ecosystems through real-time analytics, AI, and the living organism metaphor.

AI-powered event intelligence drives buyer acceleration by analyzing engagement data and delivering personalized experiences across in-person and virt...

Seven principles for turning Dreamforce into a revenue engine for events.

A detailed exploration of buying signals in event intelligence, covering data vs. intelligence, signal types, and practical guidance for acting on sig...

Blog post exploring how audience insights influence event revenue and introducing Touchpoint Ignite for richer attendee engagement.

Explains how AI-powered follow-ups improve engagement and ROI after events.

Overview of criteria for selecting AI-powered event technology, including transparency, prediction, ROI, conversion, real-time optimization, and ethic...

Three methods to convert post-event engagement into sales-ready conversations using data alignment, Agentic AI, and AI-powered insights.

An article for event marketers on capturing engagement data, orchestrating event data, and tailoring content to drive business results across virtual,...

Latest posts from the Certain Event Management Blog covering event planning, ROI, and AI-powered event technology.

Guide to using the Power Template content blocks, including how to locate content blocks and the list of pre-created blocks.

Overview of Power Template style options, including Button, Agenda, Speaker, Sponsors, Form, Header, Dark Background, FAQ, and Footer styles.

Step 5: Customize Look and Feel — step discusses customizing the interface for events using a built-in template, Basic Display, or Advanced Display op...

Guidance for configuring digital events with Certain Signal using Zoom or ON24, including prerequisites and per-event steps.

Meetingselect is the global meeting management platform and online venue sourcing provider with an independent database of more than 100,000 conferenc...