AI-Driven Personalization

Guidance on creating registrations from existing data via external files or profile-based methods.

Instructions for adding and editing tiers in the Speakers and Sessions management module.

Guide to managing session reviews in the Certain Speaker and Session Management portal.

Overview of subtotals in reports, including display formats, per-group counts, grand totals, and how to enable and configure subtotals.

Guide for integrating Certain Signal with Salesforce, including prerequisites, tagging, connections, flows, mappings, and troubleshooting.

Guide to using Certain Signal to integrate with Marketo, including setup of tags, connections, flows, and dashboards.

PDF user guides for configuring and using Certain Signal to integrate with third-party applications.

AI-powered event management software for sales professionals to turn event engagement into sales and optimize attendee experiences.

In this eBook, we delve into how Artificial Intelligence (AI) is transforming the event industry and explore the latest AI trends poised to revolution...

Certain's enterprise-grade event management platform orchestrates attendee journeys, AI-powered personalization, and data-driven insights to drive ROI...

Gain a 360-degree view of buying signals and attendee behavior with Certain Event Intelligence.

Overview of Certain's Attendee Experience and AI-powered personalization to convert engagement into ROI.

Overview of Certain, a company turning events into revenue with AI-powered event technology; leadership and core values.

Best Practice Process for Client Success for Event App Timeline/Checklist.

High-level Key Metrics dashboard for event performance across registrations, attendance, engagement, and ROI.

Instructions for removing attendees from Certain Platform when the event is integrated with Touchpoint.

Guide to installing and using Certain EventStream within Oracle Eloqua, including prerequisites, installation, configuration, and usage.

Session Reviewers can create and manage recommendations across review tiers, including automatic processing.

Guide describing how to create up to five session review tiers, including default tier, visibility, privileges, email templates, and recommendations.

FAQ about Session Advisor AI in the Session Catalog, including how it works, setup, performance, and privacy.

Overview of common errors in Signal Flows and troubleshooting steps.

Announcement of cipher suite changes affecting Certain products, listing cipher suites and affected integrations.

Guidance on syncing session related links from Platform to Touchpoint using the Touchpoint: Related Link tag.

Steps to create outbound flows to send attendee data to ON24 for event-level or session-level webinars.

Step-by-step guide to configure API Fetch with Eloqua to ingest Eloqua contacts as Certain registrations for your event.

Step-by-step configuration for API Fetch data source in the Certain Platform.

Guide to using Certain Signal to integrate with third-party apps via Webhooks, covering setup steps, tags, connections, flows, mappings, and diagnosti...

A marketing brochure detailing how Certain's Event Automation helps data-driven marketers manage events, capture attendee insights, and drive ROI thro...

A guide for transitioning in-person events to digital formats with integration and engagement strategies.

A practical guide for marketers on using attendee data to personalize engagement and drive measurable event outcomes.

Overview of the rationale and benefits of using a mobile event app to capture attendee data and enable real-time insights.

End-to-end event automation platform that aggregates event data into real-time insights for marketing operations.

Marketing executives can improve ROI from events by leveraging rich attendee data, integrated lead scoring, and targeted content.

Event automation platform for in-person events enabling replication, efficiency, branding, scale and insights.

Hybrid event management platform enabling in-person and virtual audiences with engagement tools, branding, templates, and insights.

Training resources to maximize event success on the Certain platform, including Certain University and Training Webinars.

Certain’s team of event management consulting professionals brings extensive experience in building your events, templates, forms, website design and ...

On-demand webinar about gaining deeper audience insights and leveraging event intelligence and AI to improve event experiences.

ROI-focused page addressing resources and insights to deliver measurable return on investment from events.

Learn how to leverage AI-powered personalization to convert audiences to customers with AI personalization.

Overview of Certain's AI-powered event technology stack to maximize event ROI.

A whitepaper outlining how to scale event intelligence across an entire event portfolio to measure ROI and impact.

In this on-demand webinar, learn how to unlock buyer intent through event data with advanced engagement tools and analytics for personalized, impactfu...

Infographic about evaluating event impact across the buyer journey and aligning event goals with funnel metrics.

Download this infographic to learn about how combining data from marketing automation and events is a powerful way to deliver ROI.

An eBook detailing strategies and best practices for leveraging AI and EI to accelerate the buyer journey at events, with a roadmap for connecting wit...

Data is the secret weapon behind the most successful B2B marketing campaigns. This Playbook covers tracking key event marketing metrics to uncover hid...

Guide outlining engagement-focused event marketing best practices to streamline execution and improve ROI.

A guide on aligning sales and marketing for ABM and optimizing events for ABM programs.

A guide outlining ROI considerations, data challenges, and resources for event marketers.

We help you track and analyze your event data and send signals to improve attendance, engagement, and revenue across all events, including hybrid, in-...

A guide offering tips and best practices to drive, capture, and act on attendee engagement data and connect events to measurable business results.

Guide detailing seven steps to convert event leads using attendee data, engagement, and nurturing strategies.

An eBook detailing how AI and event intelligence drive attendee engagement and revenue at events.

In this guide, Artificial Intelligence (AI) is transforming the event industry and trends poised to revolutionize the field in 2024 and beyond.

Certain congratulates Thomson Reuters on Stevie Awards wins for SYNERGY2024 and explains how Certain's AI-powered event technology powers engagement a...

Certain announces Event Advisor, an AI-native product delivering personalized attendee recommendations and real-time buying signals.

Certain announces Touchpoint Ignite, an AI-powered event app that transforms engagement data into deep audience insights and actionable intelligence.

Certain launches Session Advisor AI, an AI-powered personalization solution delivering scalable, personalized session recommendations to accelerate bu...

Certain announces an AI-powered event buying signals suite to transform event activity into actionable buying signals for marketers.

Partner profile for InEvent outlining its global event management platform for virtual and hybrid events.

Partner page describing Demandbase, a targeting and personalization platform, and its event-focused benefits.

Resources from Certain at IMEX America 2024, including event intelligence playbooks and guides.

Definition of event intelligence and its scope and application.

Definition and overview of event intelligence software, including its purpose and capabilities across events.

Learn how to scale, engage and drive revenue from events with AI in this engaging webinar.

On-demand webinar about transforming audience intent into meaningful customer actions using AI-powered personalization.

On-demand video about attendee decision fatigue and AI-assisted session selection at events.

On-demand demo of Event Intelligence showing data across events, turning it into insights, and viewing event performance.

On-demand webinar to uncover insights into event attendees’ priorities, needs, and interests using AI.

Learn and grow with Certain’s world-class events, past and present.

Grand Connection scales events with Certain’s Smart Event Technology to streamline workflows and enhance attendee engagement.

Explores how data and personalization shape event marketing in 2019 with insights from industry leaders.

Blog post explaining how event data orchestration turns engagement data into actionable buyer signals to drive revenue and ROI.

Overview of data-driven marketing and its impact on event ROI, with steps to implement.

Recap of a webinar on activating event intent data to turn engagement into revenue and strategies to act on signals across pre-, during-, and post-eve...

A guide to turning event signals into revenue through signal-aware event management and real-time intelligence.

Explains how AI-powered insights and automation turn event attendees into customers through personalization and optimized follow-ups.

Strategies to maximize event engagement and impact using data-driven approaches and AI-powered tools.

Discussion of data-driven strategies for scalable event personalization using AI, with four pillars: Centralize, Standardize, Visualize, Contextualize...

Overview of Session Advisor, an AI-powered tool for personalized event experiences and attendee engagement.

Explores signal-based event solutions that connect attendee signals to marketing and sales to drive ROI.

A guide to mastering B2B event strategy using data orchestration, AI, and event intelligence to optimize attendee engagement.

Blog post recapping a webinar on event data, AI, and buying signals, with Touchpoint Ignite.

AI-powered recommendations to personalize event journeys and drive engagement and revenue.

An infographic-guided overview of measuring event success across the buyer funnel, with a framework of questions for evaluating impact and a spotlight...

Explores how AI-powered event technology unlocks audience insights and enhances event experiences.

A blog exploring how AI-powered event apps and event intelligence transform attendees into advocates across the buyer journey.

A guide to turning events into ROI by designing attendee value, signaling readiness to buy, and aligning formats with buyer stages.

An exploration of treating events as adaptive, intelligent ecosystems driven by AI, intent signals, and real-time analytics to improve engagement and ...

Blog post about using AI-powered event intelligence to accelerate the buyer journey and optimize event data.

Blog post describing AI-powered personalization and Session Advisor AI to enhance attendee experiences and drive revenue.

Explores how deep audience insights drive event success and revenue, and introduces Touchpoint Ignite.

Explains how AI-powered post-event follow-ups close the engagement gap and accelerate revenue for event marketers.